At IncrementUM, we strongly believe that a room price is not just a number and it is not always the increase or decrease of a price that will produce the desired results.

Daily monitoring of the competition and pricing in the area of the hotel, is a prerequisite for the proper positioning of the hotel on the internet market, always taking into account the supply of offers on the internet & competition, the demand and the business’ objectives.

With that in mind we offer:

  • Competitors’ Check & Analysis
  • Documentation & proper promotion of the hotel’s USPs
  • Thorough Research & Analysis per market & guest nationality
  • Revenue, Yield Management
  • Weekly & Monthly KPIs & Analysis

We discuss with the hotelier the current price structure and we make suggestions for the improvement of the price policy aiming to:

  • Steadily increase the average daily rate (ADR)
  • Steadily increase the online revenue